A COMPARATIVE STUDY ON ONLINE FOOD ORDERING AND DELIVERING SERVICES WITH REGARD TO SWIGGY AND ZOMATO

Abstract

Everyone has a busy schedule, so people don't have enough time to sit and cook at home. Online food delivery services are increasingly preferred, especially for two-income households. Women today are on par with males. In every industry, women are stepping forward and excelling. Due to the significant increase in multiple-income households, consumers are increasingly choosing online food delivery services. The availability of additional food options is another factor that causes people and children to favor online food delivery systems. Even the younger generation, especially the younger children, are more drawn to the online delivery system because it has more alluring offers. Customers no longer need to risk going outside, wait in lines, or spend a lot of time acquiring their meal because they can order from their smartphones while sitting virtually anywhere on the planet. By lowering travel costs and other superfluous charges, this also encourages the buyer to order within their means. The prior method of ordering meals was making phone calls, which presented a number of issues such background noise and the need for the restaurant personnel to speak to various people with various accents. But all of these issues are now resolved thanks to online food delivery services.The distribution of food has undergone a major transformation thanks to technology. Because of their reliance on technology, people now order everything online and have prepared meals delivered to their doorsteps. Convenience and time are the two main considerations for customers. The ease with which an order can be placed on any mobile device and the speed with which it can be delivered encourage customers to choose the top services provided by online food ordering and delivery service portals. The popularity of online food delivery services and the expectations from the users are also increasing. The point of investigation explored in this research is to investigate the views on the services that the customers receive from the different portals (Swiggy and Zomato).